Launch Queens® 

The most comprehensive, step-by-step strategy to launch and  sell out ANY offer, ANY time.

GET ACCESS NOW

What if you had all of the knowledge, content, and strategies needed to completely sell out a program or course, and finally celebrate your first 5-figure or multiple 5-figure launch?

 

And what if you knew how to do it again and again…

 

WITHOUT paid ads or fancy funnels

WITHOUT a large audience

WITHOUT a ton of sales experience

WITHOUT spending hours per day hooked to your phone or laptop?

News Flash

with Launch Queens®

you can!

 

No more “posting and praying” hoping your next offer sells out. It’s time to take the guesswork out of your entire launch!

I WANT IT NOW

Our simple, 10-step marketing method works for ANY offer you want to launch and sell out,

including: digital courses, group programs, masterminds, live events, 1:1 coaching, and more!

350+

happy clients

42+

different niches & industries

over

$5 Million

in client sales

multi

5 & 6 Figure

organic launches

350+

happy clients

42+

different niches & industries

over

$5 Million

in client sales

multi

5 & 6 Figure

organic launches

But let’s take a step back. WTF is a launch? Let me break it down:

But let’s take a step back. WTF is a launch? Let me break it down:

 

Imagine this

You just created a new offer you’re SUPER excited about(is it a digital course? Group program? Mastermind? Membership? Take your pick!)

Now what?

How do you market it effectively? How do you get people to buy? Do you just throw up a link? Talk about it a few times on socials and hope/pray your audience buys?

These are the questions that will be answered after learning how to LAUNCH.

A “launch” is an intentional, structured marketing strategy designed to help you sell out any type of offer, on any platform(our simple method uses social media and email alone). 

The best part: It’s a rinse and repeat framework that businesses and brands are using every day.

Like…that new Taylor Swift album release(with all the teasing and easter eggs) that has everyone SO excited for weeks and staying up til midnight–ready to purchase?!

Whether you’re a fan or not, you see the marketing power. 

And THAT is what we’re going to do for your online offers.

 

Imagine this

You just created a new offer you’re SUPER excited about(is it a digital course? Group program? Mastermind? Membership? Take your pick!)

Now what?

How do you market it effectively? How do you get people to buy? Do you just throw up a link? Talk about it a few times on socials and hope/pray your audience buys?

These are the questions that will be answered after learning how to LAUNCH.

A “launch” is an intentional, structured marketing strategy designed to help you sell out any type of offer, on any platform(our simple method uses social media and email alone). 

The best part: It’s a rinse and repeat framework that businesses and brands are using every day.

Like…that new Taylor Swift album release(with all the teasing and easter eggs) that has everyone SO excited for weeks and staying up til midnight–ready to purchase?!

Whether you’re a fan or not, you see the marketing power. 

And THAT is what we’re going to do for your online offers.

Now that we’re on the same page…

Most of our students come to us falling into 1 of 3 categories. 

Which one sounds most familiar?

You’ve never launched before. You’ve been wanting to sell a new program, course, or product for quite some time, but you feel overwhelmed and have no idea where to start.

“What should my program be about? Is my audience too small? Where do I post each day? How do I announce it? What tools do I need? How do I get people to join?”

The questions are never ending and it has left you stuck in analysis paralysis for days, weeks, or months. If only there was a comprehensive strategy that could tell you exactly what to do from beginning to end…

Or maybe you’ve already “winged it” with launching offers a few times on your own–with very little sign ups(if any at all).

Let’s be honest, your launches have probably felt difficult. You may have found yourself on a stressful rollercoaster of emotions, feeling like you have to put your life on “pause” and go into “launch mode” to make sales, and are unclear about what to post or say because you continue to hear crickets every. single. time. You wish you had a strategy that WORKED and could make selling new offers feel FUN, SIMPLE, and EASY.

OR…You’ve actually sold out some offers before (yay!)...but your results are inconsistent and sometimes feel like a “fluke”.

Since you lack a rinse and repeat strategy, your results are unpredictable and all across the board(some offers sell, some don’t🥴). Your marketing doesn’t always land with your audience, your cash is up and down, and you’re looking for more consistency from month to month. You want an easier, more predictable strategy that you can rely on!

It doesn’t have to be this way.

Whether you consider yourself a newbie or veteran entrepreneur…predictable, profitable launches ARE possible for you.

...and the results can happen sooner than you think.

“My highest launch BEFORE taking Launch Queens was $4K…and my first launch after taking the course was $40K!”

Before Launch Queens, I didn’t really have a strategy at all. I “posted and prayed” that people would sign up. Now? I have a rinse and repeat strategy I’ve used for every offer launch—low AND high ticket—and have never had below a multiple 5-figure launch(even had two six figure launches)!


Kyla Derkach

Human Design Coach

“I had my first $34K launch just a few weeks after taking Launch Queens, before that my highest was $5K!”

Not only did I have no idea what I was doing, but the thought of launching stressed me out. Working with Rachel made it easy, fun, and profitable. My first launch after taking the course was $34K—in just a few weeks!

Jaymi Green

Master Life Coach

SHOW ME HOW

Introducing my signature course and method,

A step-by-step course that was designed to streamline and simplify organic, sold out launches.

No secrets. No fluff. No “concepts” wrapped up in a pretty bow.

It’s a completely stripped down, fool-proof, “how to” framework from beginning to end that will help YOU have consistent 5-figure or multiple 5-figure launches of ANY offer you want to promote…WITHOUT ads, a large audience, or overwhelm.

Yep, it’s true.

Just imagine

  • Knowing how to plan a solid, step-by-step launch that is unique to YOUR offer, audience size, and marketing style.
  • Having predictability with your sales, being confident that every offer will sell out now and in the future–whether it’s a digital course, group program, mastermind, etc.
  • Knowing EXACTLY what content to post during every phase of your launch and WHY–in order to activate your audience and take the guesswork out of your sales process.
  • NOT needing to hustle or put your life on “pause” in order to sell out an offerbecause you have a launch strategy customized to fit your current lifestyle.
  • Learning how to tease, excite, and activate your audience so that you can sell spots early and have people begging for your offer (before you even formally release it)!
  • Being able to get through an entire launch without stress or overwhelm #yesplease. No more hearing crickets, wondering if you’re “good enough”, or asking yourself “is anyone going to buy?”
  • Continuously waking up to new payment notifications from people who are so excited to learn from you. #chaching
  • Understanding how to leverage your future launches to scale your overall business, and create high cash months all year long.

This reality is waiting for you...

This reality is waiting for you...

Sarah

$17K & $20K

$17K & $20K course launches back to back

Kyla

$40K Launch

$4K before Launch Queens, then two $40K launches after

Tracy

$20K

Consistent $20k launches

Alexis

$10K

First $10K launch ever

inside of

I'M SO IN

In the last 3 years alone, this course has helped generate over $5 MILLION in client sales.

In the last 3 years alone, this course has helped generate over $5 MILLION in client sales.

Meet our rinse and repeat framework:

The Launch Queens® Method

We’ve crafted a proven and repeatable roadmap that takes the idea of launching from “vague and looming concept” to 10 concrete and super comprehensible steps. With intentional structure, content support, step-by-step outlines, an audience “warm up” system, and more…selling your offer will feel easier than ever. #yesplease

Step 1

Creation/Optimization of Offer

Create and prep an offer your audience is ready to invest in NOW

Step 2

Planning your launch

Map out a custom launch plan that will work for YOU with a concrete timeline from start to finish

Step 3

The Audience “Warm up”

Our unique system to activate and excite your entire audience

Step 4

Pre-sale Method

Make early sales (before the doors even open)

Step 5

Promote Freebie/Launch Event

Promote a conversion event that gives your ideal clients a “taste” of your offer

Step 6

Execution of Freebie/Launch Event

‘nuff said

Step 7

Announcement/Early Bird”

How to effectively introduce your offer into the market

Step 8

Doors Open

Sell your offer with ease using our content system and buyer psych

Step 9

Final Days of the Launch

Our secrets for making last minute sales

Step 10

Post Launch Direction

What to do when the launch is over/how to replicate your success

But here's what you don't see:

we customize the entire framework to fit YOUR unique business, niche, offer, audience, and overall style of launching. You don't have to worry about being "exhausted" or low on time because I'll help you design a launch plan that works for YOU. *phew*

What else makes the Launch Queens® method different?

Other launch programs

  • A one-size-fits-all launch strategy thtat only truly works for ONE type of business, industry, or audience
  • “Make sure you post/show up every day, regardless of how you feel” #burnout
  • Overly structured, data driven, drowning in excel spreadsheets/templates
  • Removing all fun and ease out of launching

The Launch Queens ® Method

  • A strategic launch framework that is customizable to any industry and any audience size
  • A chill visibility and marketing plan that is tailored to YOU, your energy, and your unique marketing style (which I’ll help you find)
  • Less spreadsheets, more audience activation... all you need is you, your phone/laptop, and your content. Simple
  • No “hard work” or exhaustion allowed. Only strategies that feel fun and playful

After joining Launch Queens, you can finally relax with a strategy that works

–without ads, without a ton of tech, without drowning in spreadsheets. Just you, your phone, and our strategy. Phew! 

After joining Launch Queens, you can finally relax with a strategy that works

–without ads, without a ton of tech, without drowning in spreadsheets. Just you, your phone, and our strategy. Phew 

 

And the BEST PART?

The techniques you’ll learn can be adapted time and time again—with different offers.

Digital course? Check.✅

Mastermind? Check.✅

Group program? Check.✅

We got you covered now and in the future.

 

So, are you ready to have your highest cash, biggest sales month YET?

I'M READY

And the BEST PART?

The techniques you’ll learn can be adapted time and time again—with different offers.

Digital course? Check.✅

Mastermind? Check.✅

Group program? Check.✅

We got you covered now and in the future.

 

So, are you ready to have your highest cash, biggest sales month YET?

I'M READY

“I made 6-figures in 6 months utilizing Launch Queens!”

  • Started as a client with ZERO online programs (transitioning during pandemic)
  • First launch was $10K, and she ended up making 6-figures in just 6 months from multiple launches!
  • ”I feel like I have such a predictable system now. I feel confident that every single offer is going to sell–and I never have to stress.”

Tori Gaynor

Life & Biz Coach for Moms

“I 6x’d my investment and made more in my waitlist pre-sale than I’d ever made from a launch in the past!”

  • Joined LQ with a small audience (only 2,000 total followers across platforms)
  • She desired a way to sell out her offer now, without having to grow her audience first
  • Utilized our “warm up” system and signed 6 new clients JUST in her presale(higher than any full launch in her past)

Audrey Nolan

Biz Coach for Service Providers

“I made $17K in my first launch EVER!"

  • Came to me with an “atypical” niche(coach for nurses who want to become travel nurses), with no idea how to effectively launch her course.
  • Used Launch Queens to create a super clear, organic funnel from her socials to her course
  • Made $17K and $20K in her first 2 launches
  • Quit travel nursing to sell her course full time

Sarah Gaines

Travel Nurse & course creator

Launch Queen, Rachel Spencer

Launch Queen,

Rachel Spencer

Meet the Launch Queen herself!

Hi, I’m Rachel Spencer!

I’m a Business Coach and Strategist with an expertise in all things launching and sales.

I’ve launched 30+ different offers.

Celebrated NINE 6-figure launches in the last 3 years.

Made $1.8M from my online digital programs.

…But it wasn’t always this way.

I struggled to sell out my offers for the first 2 years of my business…until I discovered how to launch.

After designing a fool-proof strategy that led to my first $10K, $20K, $50K, and even $120K offer launches…I realized that these secrets NEEDED to be shared with the world.

Mastering launching has now provided me with a lifestyle I could only dream of. Such as: NEVER having to wonder if my offers would sell out, moving into my dream apartment in NYC, and being able to travel the world with my husband(while still getting paid).

And now its YOUR turn.

I spent MONTHS completely systemizing this launch process and breaking down my unique methodology into an EXACT SCIENCE that’s easy to implement and adjust to your unique business. And I’m going to show you exactly how to do it--step-by-step, piece by piece inside of my one of a kind course, Launch Queens®️

JOIN ME INSIDE

as featured on

as featured on

Here’s what each module covers

You can have a sold out launch with Launch Queens®, even if:

(Click here)

  • You have a small audience
    You do NOT need a large quantity of people following you in order to have a large quantity of sales for your programs or courses. I have past students who had their first $10K and $20K launches with less than 500 followers. You just need a “warm up” system for creating and converting warm, quality leads from your existing audience. And the strategies inside of Launch Queens® will help you do just that.
  • You don't have a lot of time
    So, you’re a busy bee? I get it. That’s why you’ll create a launch plan within the first couple modules that gives you plenty of prep time and ideas for batching content right away. And ya know what’s even better? Our marketing system is customizable and built around YOUR lifestyle–ensuring you have a successful launch regardless of your time availability.
  • You tried launching before... and it hasn't worked for you
    Most likely, your last launch didn’t pan out because you lacked a super clear strategy. Just because you’re showing up and posting on social media everyday does NOT mean you effectively “launched.” With our framework, we take the guesswork out of the entire process so that you feel supported the entire way. You’ll have a strategy that utilizes buyer psychology to activate your audience and take them on a journey through your content in order to convert. Trust us when we say…you’ve never launched with a step-by-step method like the one inside of Launch Queens.
  • You struggle with selling
    Well, that’s exactly why you’re here…right?! Real talk: struggling to sell is often due to lack of clarity and strategy. You probably have so many questions about what to do and why. Don’t worry! Launch Queens will help you create high level sales and marketing content that your audience will literally drool over. You’ll also know what to post, when to post it, and how to use the right language to attract the right people for your specific offer.
  • You don't have a program or idea yet
    Even though there are 4 pre-work modules on “creating your next lucrative offer” before the program starts, you still don’t have to be prepped and ready to launch before investing in this program. Although many of your peers may be ready to launch right away, that doesn’t mean you have to! You’ll get to keep all of the content and refer back to it for any launch you have...for life!
  • You don't have a big team or ads budget
    Totally not required! I had my first $12K launch with ZERO team members, ZERO ads, and ZERO tech(only my phone/laptop/content strategy). Our framework teaches you a system for making sales without all the "bells and whistles", so that you can have a FUN and relaxed launch!

You do NOT need a large quantity of people following you in order to have a large quantity of sales for your programs or courses. I have past students who had their first $10K and $20K launches with less than 500 followers. You just need a “warm up” system for creating and converting warm, quality leads from your existing audience. And the strategies inside of Launch Queens® will help you do just that.

So, you’re a busy bee? I get it. That’s why you’ll create a launch plan within the first couple modules that gives you plenty of prep time and ideas for batching content right away. And ya know what’s even better? Our marketing system is customizable and built around YOUR lifestyle–ensuring you have a successful launch regardless of your time availability.

Most likely, your last launch didn’t pan out because you lacked a super clear strategy. Just because you’re showing up and posting on social media everyday does NOT mean you effectively “launched.” With our framework, we take the guesswork out of the entire process so that you feel supported the entire way. You’ll have a strategy that utilizes buyer psychology to activate your audience and take them on a journey through your content in order to convert. Trust us when we say…you’ve never launched with a step-by-step method like the one inside of Launch Queens.

Well, that’s exactly why you’re here…right?! Real talk: struggling to sell is often due to lack of clarity and strategy. You probably have so many questions about what to do and why. Don’t worry! Launch Queens will help you create high level sales and marketing content that your audience will literally drool over. You’ll also know what to post, when to post it, and how to use the right language to attract the right people for your specific offer.

Even though there are 4 pre-work modules on “creating your next lucrative offer” before the program starts, you still don’t have to be prepped and ready to launch before investing in this program. Although many of your peers may be ready to launch right away, that doesn’t mean you have to! You’ll get to keep all of the content and refer back to it for any launch you have...for life!

Totally not required! I had my first $12K launch with ZERO team members, ZERO ads, and ZERO tech(only my phone/laptop/content strategy). Our framework teaches you a system for making sales without all the "bells and whistles", so that you can have a FUN and relaxed launch!

...in other words, Launch Queens® will rock your world whether you’re ready to launch immediately, or months from now!

with only 103 followers on her new account!,

Sarah signed 5 high ticket clients

Stephanie said,

“Selling has never felt this easy!”

"Lauch Queens is

far superior than any other launch program”

The only reasons Launch Queens® would NOT be for you  is if:

  • You don’t have plans to sell any programs, courses, or products in the near future and want to stick with only 1:1 coaching for the rest of all time(and yet, many of our students have used this framework to launch their 1:1 as well).
  • You’re comfortable with staying stagnant at your current income level, enjoy riding the sales rollercoaster, and have no desire to scale to 5-figure/multiple 5-figure months.👀 
  • You don’t want recurring revenue and prefer to seek out new leads each month.

...but let’s be honest.

We both know you would love to be able to send celebratory texts & messages that look like this!

...but let’s be honest.

We both know you would love to be able to send celebratory texts & messages

that look like this!

JOIN ME INSIDE

What’s included in the course

17 high level trainings

($8,000 value)

Private Facebook Group

to network and ask questions ($1,000 value)

High Quality Worksheets

and PDFs ($1,000 value)

Plus these bonuses ($1,000 Value)

Waitlist Email templates & Masterclass structure

Know exactly how to nurture and sell to your waitlist, or host an epic launch event that converts!

How to Announce Your Offer on Instagram Stories on Day 1 of Launch

This bonus(from my course, Stories that $ELL) gives you an exact outline of how to entice engagement and excite your audience via IG stories on the first day of your launch.

Access to Rachel’s “$10K Cash Days”, “Juiciest Way to Launch” and “The Game of Launches” Masterclasses!

This is how you’ll learn to LOVE launching, plus your audience will be EXCITED to actually engage with you during your entire launch (aka no more crickets or low engagement on your sales posts).

Multiple client interviews and case studies

I’ve gathered a few of my clients to chat and answer questions about their results, what they learned, what mistakes they made, what they wish they would’ve done differently, and any last minute wisdom or secret tips they have.

Launch material checklist, Calendar/timeline examples, & Private invite template

All of the tools to map out your aligned launch plan + fill some spots early!

But you only pay

Best Value

 
$1297.00 USD

$997.00 USD
 

*PIF Bonus*: unlock my “$100K launch mini course” which includes 3 bonus trainings on how to scale your future launches to $100K in sales (value: $500)

 
JOIN NOW

Flexible Plan

3 payments of

$450.00 USD
$350.00 USD

JOIN NOW

Extended Plan

6 payments of

$225.00 USD
$197.00 USD

JOIN NOW

What past students had to say about the Launch Queens® Method

“I have a niche that is atypical in the online space…and yet I made $17K and $20K from my first two launches!”

Before working with Rachel, I wasn’t making any money from my business so I had NO idea that a 5-figure course launch was even possible for me. Not to mention, I had a niche that wasn’t typical in the online space. But regardless, within a few months I’d celebrated both a $17K and $20K launch back to back! The thought of launching used to be a stressful experience that drained me but Rachel taught me how to make my launches fun, easy and profitable. I learned that launching is only as stressful as I make it...and all I really needed was a solid plan/strategy. That’s why having a coach like Rachel who provides you with the exact step-by-step strategies you need to implement was a game changer!

Sarah

Travel Nurse & course creator

“From dumping thousands into ads…to having a $35K organic launch!”

Omg I just had a multiple 5-figure launch ($35K—my biggest launch ever) and I could NOT have done it without Rachel!! After dumping thousands into ads that flopped, Rachel helped me to reframe my mindset and get crystal clear on my messaging in order to turn it around completely. I thought my messaging was already clear to be honest, but Rachel is the messaging queen after all. Above all else, Rachel was beyond supportive and helped me to develop last minute strategies to react to where I was at during each phase of the launch. When I was panicked, she was calm. I only wish I started working with her sooner!

Carah

High Performance Coach & Speaker

“Rachel’s sales and marketing strategies changed the game for my business…now I have 5-figure launches every time!”

Oh my lanta, Rachel has literally changed the game for my business and launching in ways I couldn’t even imagine! Before working with Rachel I had major anxiety before, during and after a launch. I felt like I had to go on vacation to recharge my batteries and would dread launches because of how stressful they were. Not to mention how exhausting it was to launch to a cold audience and have no one sign up. Fast forward 1 year and I literally can’t stop launching—I love it so much! It’s so fun, so effortless, my energy is NOT drained at all, and it feels like playing! I know exactly how to warm up, tease, pre-sell and go through all the stages of a launch for my specific audience. Now, I always have 5 figure launches, and multiple pre sales with every single launch. I celebrated a 20K launch with 50% of it being sold out before I even publicly announced anything AND had 43 women join a massive summer event I hosted inside my membership. Seriously the launch queen doesn’t do Rachel justice, my business would not be where it is without her.

Courtney

Biz and TikTok coach

“Launching used to feel exhausting…now we love it and just celebrated a record breaking 5-figure month!”

Before Launch Queens®, we were in constant panic preparing for a launch. We didn’t know what was “enough” in terms of content and what specifically to talk about so the undertone for us was anxiously holding our breath. Educational content was easy for us but all the other pieces that helped a client KNOW we were the right coaches for them, and this offer was the solution they needed…was a mystery. We had some successful launches despite this but the process was exhausting and we began feeling resentful and resistant to launching. After using the LQ method, it was finally fun to promote our offers to our ideal client. There was a sense of calm and ease we’d never had before. AND after the doors closed, we had the energy and enthusiasm to celebrate the growth in our business and to pour into our new clients after which felt like magic. Knowing what to focus on during each phase of the launch made it easy to know when we’d done “enough” so no more burning out. We just closed another launch using Rachel’s Launch Queens® system - $3600 for the offer and another $7500 in private coaching sales - a record breaking 5-figure month!

Tasha and Brandon

Burnout Coaches

“Before Rachel—I hated social media and found marketing to be stressful. Now I have a plan that works for ME and make $20K launches with ease!”

Before Launch Queens®, I knew the *gist* of launching and selling, but I didn’t have a plan and it wasn’t working for me–like, at all. Honestly, I thought launching was stressful which is really hard for my business model and lifestyle since we travel full time, all year long. So I avoided it as much as possible. But now, I understand it can be easy with the right plan. And Rachel gives you the exact plan that works FOR YOU inside this program. Since working with her, I’ve begun to LOVE marketing and launching my offers. I’ve now had multiple $10K+ launches, just celebrated my first $20K launch, and already have full confidence in my next launch goal: selling out at $30K! None of it would have happened without Rachel or this program.

Tracy

Boudoir Photographer & Biz Coach for Photographers

“I’m hitting consistent 5-figure months with ease!”

Rachel’s launch strategy helped me scale my business to my first $10k month, and with her teachings I have been able to consistently hit 5-figure months with ease! Thanks to her strategies and mindset focus, I was finally able to grow my business. I can’t thank her enough!

Shawn

Business Coach & Author

If you’ve gotten this far chances are you’re serious about growing/scaling your business and

you know that launching is the way to do it.

But there’s one last thing I want you to know:

There’s no prerequisite to having a successful launch exactly where you’re at in your business right now. Launching your way to multiple 5-figures and beyond isn’t just available to the “best of the best.” YOU can gain every bit of knowledge, tools, and strategies to start having 5-figure and multiple 5-figure launches right NOW, no matter what level you’re at. And Launch Queens® is your secret weapon.

I WANT IT NOW

FAQ

Earnings disclaimer: Your level of success and results from our course and info depends on, but is not limited to, the time you devote to the program, the work you put in yourself, and your individual business. While we make every effort to ensure we accurately represent all the potential outcomes–you are responsible for your own results.

Please note that all payments are final and non-refundable and for clients choosing to pay on a payment plan, you are responsible for completing the terms of your payment plan even if you do not finish the program.

All rights reserved. All modules and information inside of the Launch Queens® program were strategically created and designed by Rachel Spencer. Anything copied or replicated for personal gain will be legally held responsible.